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Petco Drives Growth by Taking Action on Feedback

When Petco launched a customer experience program with Medallia, named “Petco Listens,” their goal was to make sure that guests know they are always listening, because feedback is critical to their success. The Medallia platform gives them visibility into what guests are saying about their experience and enables them to take action, such as improving the online booking system and resolving in-stock issues.

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